Free Google Ads account audit
Find Out Exactly Where Your Google Ads Budget Is Being Wasted
A free, confidential review of your campaigns, search terms and conversion tracking, with a written action plan within 48 hours of access.
- Free, no obligation
- Read-only access, nothing is changed
- Written plan in 48 hours
Results from accounts we manage
3,590
Student Enquiries in 90 Days
Education Institution, Kerala, India
430
Leads Generated
Pest Control, Saudi Arabia
235
Leads Generated
Pest Control, Dubai, UAE
363
Leads Generated
Attestation Services, Qatar
Sound familiar?
Signs your Google Ads budget is leaking
If one or more of these describes your account, the problem is usually findable, and fixable.
Spend keeps going out, results stay flat
The budget is spent every month, but leads or sales have flatlined, or quietly dropped.
Irrelevant searches eat the budget
Job seekers, DIY searches and unrelated terms take clicks that were never going to convert.
Leads arrive, but quality is poor
Enquiries come in, but your team can’t close them: wrong area, wrong budget, wrong service.
Calls, WhatsApp and sales aren’t tracked
If Google Ads can’t see what becomes a customer, Smart Bidding optimises blind.
Reports show clicks, not revenue
Impressions, CTR and “conversions” that don’t match what your business actually receives.
You don’t know what is being changed
A monthly fee and a monthly report, but no clear record of what was done, or why.
Every one of these can be checked inside your account. That is exactly what the audit does.
Get My Free Google Ads AuditWhat the audit covers
Seven checks that show where the money is going
A review of the account itself, not a sales deck. The findings are yours whether or not you work with us.
Campaign and keyword structure
Whether campaigns, ad groups and match types reflect how your customers actually search.
Wasted spend and negative keyword gaps
The real searches you paid for, and how much went on terms that could never become customers.
Conversion tracking accuracy
Whether leads, calls, WhatsApp clicks and sales are counted correctly, and nothing is double-counted.
Bidding and budget allocation
Whether the bid strategy suits your data, and whether budget is going to what converts.
Ad and landing page alignment
Whether each ad’s promise matches the page it sends people to, and where visitors drop off.
Account ownership and access
Who owns the account, who holds admin access, and whether you could leave with your data.
Written action plan within 48 hours
Every fix ranked by impact, so you know exactly what to do first, whoever does the work.
Proof
What fixing the fundamentals did for four businesses
Real figures from live Google Ads accounts in India and the GCC, built on the same checks this audit runs.
Education Institution, Kerala, India
3,590
Student Enquiries in 90 Days
Jan – Mar 2026
Scaled a multi-campus education institution across Kerala, driving over 3,500 qualified student enquiries in a single quarter through hyper-targeted Search campaigns built around course intent and location.
Read the case studyPest Control, Saudi Arabia
430
Leads Generated
Jan – Mar 2026
1 in 3 clicks converted to a qualified lead
Read the case studyPest Control, Dubai, UAE
235
Leads Generated
Jan – Mar 2026
Near 39% conversion rate — top-tier benchmark globally
Read the case studyAttestation Services, Qatar
363
Leads Generated
Jan – Mar 2026
22% conversion rate — over 4× the regional industry average
Read the case studyFigures are taken from Google Ads reporting on accounts we manage, for the periods shown. Industry and region only, no client names. Results depend on market, offer and budget, and are not a forecast for your account.
How it works
No risk in finding out
The audit comes first. Whether anything changes after that is entirely your decision.
- 1
Tell us about the account
Three quick questions: what your ads are for, what you spend, and how conversions are tracked.
- 2
Share read-only access
We reply within one business day with simple steps. Nothing is changed, paused or edited during the audit.
- 3
Get a written action plan in 48 hours
In plain language: what is wasting budget, what is broken, and what to fix first.
- 4
You decide what happens next
Use the plan with your current agency, fix it in-house, or ask us to take over. There is no obligation.
- 5
No long-term contract if you switch
Month to month, with 30 days’ notice. The Google Ads account always stays in your business’s name.
Free Google Ads audit
Find out where your budget is going
Tell us about the account. We'll send steps to share read-only access and deliver a written plan.
For businesses advertising their own products or services. Agencies looking for white-label support should see our white-label service.
- Read-only access, we can’t change anything
- We reply within one business day
- Written action plan within 48 hours of access
Prefer to talk first? Discuss your account on WhatsApp
Before you ask
Free Google Ads audit: common questions
Is the Google Ads audit really free?
Yes. There is no fee and no obligation to hire us. The written action plan is yours to use however you like: with your current agency, in-house, or with us.
How long does the audit take?
We reply within one business day with steps to share access. Once we have read-only access to your Google Ads account, you receive a written action plan within 48 hours.
What access do you need?
Read-only access to your Google Ads account, which you grant from inside Google Ads. Read-only access cannot change anything, so your campaigns keep running exactly as they are.
What does the audit check?
Campaign and keyword structure, wasted spend in search terms, conversion tracking accuracy, bidding and budget allocation, ad and landing page alignment, and who owns and controls the account. Findings are ranked by impact in a written action plan.
Is my account data kept confidential?
Yes. Your data is used only to prepare the audit, is never shared, and we do not contact your current agency. You can remove our access as soon as the audit is done.
We are an agency. Can we use this?
This audit is for businesses advertising their own products or services. Agencies looking for white-label Google Ads delivery should see our white-label service instead.
Stop guessing where the budget goes.
A free, confidential audit. You decide what happens after.